Incorporated into the St. Regis Hotel’s retail, the little building at 697 Fifth Avenue is a pleasant reminder of the small-scale commercial architecture that once lined this section of the street.
The Charles Scribner’s Sons Building at 597 Fifth Avenue is one of Midtown’s best surviving commercial buildings from the early 20th century. Designed in 1912 by Ernest Flagg, architect of the Little Singer Building on Broadway and an earlier building for Scribner’s at 153-157 Fifth Avenue, 597 Fifth Avenue is a virtuoso melding of Parisian… Continue reading
Capped by a pair of oddly funereal urns, the slightly eccentric building at 377 Fifth Avenue (shown at center above) looks as if it might have been designed by Edward Gorey. It is in fact by the firm of Severance and Van Alen and was designed in 1921 as part of the Childs Restaurant chain,… Continue reading
The Rock Building at 315 Fifth Avenue is a handsome 1906 design by Maynicke & Franke. Featuring numerous Baroque details, it is similar in scale and effect to many of the firm’s buildings further south on The Ladies Mile. The renowned bookstore Brentano’s was the original ground floor tenant. The façade has been recently cleaned and… Continue reading
A ornate Gothic façade, 312 Fifth Avenue is an excellent example of the commercial architecture of the early 20th Century.